EconWatch.com > With New Ad, Even BMW Hops on Fuel-Economy Bandwagon

Auto Observerhttp://www.autoobserver.com/2008/06/with-new-ad-even-bmw-hops-on-fuel-economy-bandwagon.html [Auto Observer] With a new TV commercial breaking on Monday, BMW plans to add its silver-plated brand to the parade of automakers that have turned to fuel-economy boasts to sell their vehicles in a market that has become obsessed with shifting to vehicles that obtain better gas mileage.

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